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Benev Flora Launches Hypericum Go Top:

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De Ruiter...

With thesuccessful commercial rollout of Hypericum Go Top, Benev Flora furtherstrengthens its position as a reliable grower of premium summer flowers. Thispromising variety, bred by De Ruiter Innovations BV, is now in full-scaleproduction at the company’s newest farm in Kenya.

With 1.1hectares currently under production, Go Top is already proving itsconsistency, quality, and market readiness. The new farm — established lastyear to support expansion and future-focused cultivation — provides a strongfoundation for continued growth.

Why Hypericum Go Top Stands Out

Go Topcombines the key traits that matter most to buyers, wholesalers, and florists:

  • Strong, sturdy stems – excellent for handling     and transport
  • A high berry count per stem with uniform berry shape
  • Dense, structured foliage that creates balance and     visual appeal
  • Short production cycle and high productivity
  • Lower susceptibility to rust
  • Berries that remain longer on the plant after maturity

The foliage, in particular, sets Go Top apart. It feels intentional andwell-filled, supporting the berries without overpowering them. This makes thevariety highly suitable for both mixed arrangements and structured floraldesigns where form and balance are essential.

According to the growing team, Go Top continues to perform consistentlyacross harvest cycles. Quality remains stable while market interest continuesto grow. The varietyis not only meeting expectations — it is exceeding them.

A Strong Match Between Breeder and Grower

Hypericum GoTop demonstrates what happens when strong breeding meets disciplinedcultivation. The focus of De Ruiter on structure, uniformity, and performanceis clearly expressed in the fields of Benev Flora.

Throughcareful crop management and market-driven decision-making, the full potentialof this variety is realized.

Go Top ismore than just a new variety — it is a commercially strong, future-ready choicefor wholesalers, exporters, and florists seeking consistency, visual impact,and sustainable production in one product.

Interested?

Contact your nearest agent or office for expert advice and personalized support — let’s grow together!

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